Sony Bloggie MHS-PM5

Capture
Record everything in beautiful, 1920x1080 high definition MP4 (H.264) format. MP4 is a popular multimedia format that compresses the size of your audio and video, making files small enough to easily transfer to your compatible PC or Mac.
Upload
Swing out the built-in USB arm and connect your camera directly to your compatible PC or Mac. It's the quick and easy way to upload videos and charge your battery without having to hunt for cables.
Share
Show your videos to the world. Just use the pre-installed Picture Motion Browser (PMB) Portable software to pre-select videos and images in the camera and easily upload them to a compatible PC and popular internet sharing sites. No additional software needed.
HD in Your Pocket
At approximately 0.9" thick and 2.2" wide, the bloggie is ultra-compact and easy to carry in your bag or pocket. And don't worry about the lens—it swivels out of the way for protection while not in use.
Unique Swivel Lens
The bloggie camera features a unique lens that swivels up to 270 degrees and instantly powers on the camera when you rotate it outward. It's perfect for spontaneous moments?just grab the camera and start shooting immediately.
Horizontal Playback
The bloggie camera's horizontal playback feature lets you record video while holding the camcorder in its natural, upright position. When you want to play back your movies, simply rotate the camera into a landscape (horizontal) position to take full advantage of the 2.4" LCD screen.



FEATURES

Capture HD MP4 video and 5-megapixel images and upload them directly to the web with the bloggie™ camera. The pocket-sized bloggie camera also features a unique swivel lens that rotates up to 270 degrees, making it easy to self-record a video clip.

1920x1080 HD recording w/5MP still images:
The bloggie™ camera lets you record your favorite moments in High Definition MP4 (H.264) format and features a 5MP CMOS sensor that lets you take crisp 5MP still images. MP4 is a popular multimedia format that compresses the size of your audio and video, making your media files small enough to easily transfer to your compatible PC or Mac. MP4 is also highly compatible with the Web, so you can effortlessly upload your media to popular photo or video-sharing Web sites like Photobucket® or YouTube™. (Compatible PC with internet capability required).

Built-in PMB Portable software for easy upload to web1
With the pre-installed Picture Motion Browser (PMB) Portable software, the bloggie™ camera makes it easy to pre-select videos and images in the camera and conveniently upload them from the camera to a compatible PC and popular Internet sharing sites1, without the need for any additional software.

SteadyShot® image stabilization
SteadyShot® image stabilization helps reduce blur caused by camera shake.

Face Detection
Face Detection technology recognizes faces and optimizes camera settings for both video and still images, so faces are captured more clearly and skin tones look more natural.

5MP CMOS image sensor:
The integrated 5MP CMOS sensor enables the bloggie™ camera lets you to take sharp 5MP still images in addition to HD MP4 video.

Build-in USB arm for upload/charge5
A built-in USB arm lets you connect your camera directly to your compatible PC/Mac to upload video and/or charge your battery without having to hunt for cables5.

4.5oz lightweight, pocketable design
Approximately 0.75" thick and 2.25" wide, the bloggie™ is ultra-compact and easy to carry with you in your bag or pocket.

4x Digital Zoom:
The bloggie™ camera boasts 4x Digital zoom that lets you move in close and capture the action in crisp detail.

Video Resolution:
With the bloggie™ camera you can enjoy the flexibility of choosing to record and playback in either High Definition (1920x1080/30p, 1280x720/60p & 30p) or Standard Definition (640x480/30p) format.

Tripod mount compatible:
The bloggie™ camera can also be mounted a tripods (sold separately) for added stability when capturing video or still images.

2.4" LCD3 (230k pixels) with full-screen playback
The bloggie™ camera’s horizontal playback feature lets you record video while holding the camcorder in it’s natural, upright position, and when you want to play back your movies, simply rotate the camera into a landscape (horizontal) position to take full advantage of the 2.4” LCD3 display.

Convenient, 270 degree Rotating Lens System
The bloggie™ camera features a unique lens that swivels up to 270 degrees and, when rotated, instantly powers on the camera so you can start recording video or taking still shots immediately.

Individual "Movie" and "Still" buttons and dual capture:
Enjoy the convenience of individual "Movie" and "Still" buttons that allow you to seamlessly switch from video recording to still photo capture with the simple press of a button.

Media Card Slot
For convenient storage and sharing of your images and videos, the camera accepts Memory Stick Duo™ / Memory Stick PRO Duo™ / Memory Stick PRO-HG Duo™ media (sold separately) and SD/SDHC media.

USB 2.0:
USB 2.0 interface provides an easy way to connect your camera to a compatible PC or Mac for fast transfer of video and still images for editing. (USB cable included)

Source- http://www.sonystyle.com

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Sony NEX-VG10 Interchangeable Lens HD Camcorder.

CAMCORDER REDEFINED: SONY DEBUTS WORLD’S FIRST CONSUMER INTERCHANGEABLE LENS HD CAMCORDER

SAN DIEGO, June 13, 2010 Following the 25th anniversary of its industry-leading Handycam product line, Sony today announced the innovative NEX-VG10 Interchangeable Lens HD Camcorder.

The new NEX-VG10 is the world's first consumer camcorder with interchangeable lenses and the first Handycam camcorder to feature an extra-large ExmorTM APS HD CMOS sensor.

"The NEX-VG10 takes Sony's Handycam line to the next level by allowing unprecedented artistic expression that isn't possible with conventional consumer video cameras," said Andy Bubala, director of Sony's camcorder business. "With this camcorder, video enthusiasts  and photographers can now capture cinematic full HD movies and premium stereo sound."

 

Sony's NEX-VG10 Interchangeable Lens HD Handycam Camcorder is equipped with the same ExmorTM APS HD CMOS sensor used in the "NEX-5" and "NEX-3" digital cameras and compatible with the high grade "E-mount" series of smaller, lighter lenses optimized for video shooting with silent operation and AF. It is also compatible with a wealth of "A-mount" interchangeable lenses used by Sony's existing alpha DSLR camera lineup via a mount adapter (sold separately), including award winning Sony G Lenses and Carl Zeiss branded lenses.

Coupled with Sony's powerful BIONZ processor, the camcorder's ExmorTM APS HD CMOS sensor realizes high resolution video and 14 megapixel still images. Approximately 19.5 times bigger than the standard sensor found in conventional camcorders, the APS HD CMOS sensor enables an extremely shallow depth of field. This allows videographers to achieve cinematic results with stunning background defocus (bokeh). Users can also enjoy DSLR-quality photo capture with features like Auto HDR, Handheld Twilight, and Anti Motion Blur, as well as catch fast action sequences with a continuous burst rate of up to seven fps.

The NEX-VG10 can capture full 1920x1080 high definition video at up to 24Mbps for amazing clarity and detail, ideal for recording on to Blu-ray DiscTM media. It also comes with an E-mount 18-200mm lens optimized for video shooting that offers a powerful 11x optical zoom in addition to a silent auto-focus system and Optical SteadyshotTM image stabilization with Active Mode for superior versatility.

Satisfying the needs of serious videographers, sound quality matches the stellar imaging performance of the NEX-VG10. Its Quad Capsule Spatial Array Stereo Microphone uses advanced processing algorithms to combine signals from four individual microphone capsules.The result is exceptionally clear stereo audio with high directional response, allowing videographers to capture more sound from their subject and less background noise. The camcorder also features dedicated inputs for optional external microphones and headphones to monitor sound levels.

The camcorder's TruBlackTM technology brings remarkably higher contrast and brightness to its 3.0" Xtra Fine LCDTM swivel display,

delivering more natural, realistic colors and easier viewing in bright conditions. The LCD is supplemented by a high-resolution adjustable electronic viewfinder that helps framing, monitoring and capturing clear images.

Compact and easy to handle, the NEX-VG10 gives videographers the flexibility of a removable lens with the ergonomics and operability of a Handycam camcorder. An intuitive jog dial and hotkeys make it easy to navigate menus and adjust shooting parameters, including full manual control of Iris, Shutter Speed, Gain and White Balance for professional results.

Dual accessory shoes (Alpha Hot Shoe/Universal Cold Shoe) allow for many still photography and video accessories, such as the ECM-CG50 shotgun microphone and external flash lighting. There's also a choice of rechargeable battery options, including the NP-FV100 that provides up to 315 minutes of continuous HD shooting (may vary), and a specially designed soft carrying case.

Included with purchase as a download voucher ($99 value), Sony Vegas Movie Studio HD Platinum 10 video editing software includes powerful tools for video compositing, color correction and sound mixing to produce cinema-quality HD movies with ease. You can also share your creations via DVD, Blu-ray DiscTM media, or upload to the web all from one simple program.

The NEX-VG10 accepts both Memory Stick PRO DuoTM (including Memory Stick PRO-HG DuoTM) and SD (including both SDHC and SDXC formats) media. Users can record up to four hours of high definition footage (1920x1080, FH mode) when using the 32GB memory card.

Sony's Memory Stick PRO-HG Duo HX offers an industry leading 30MB per second transfer rate, which means Handycamusers can upload video clips in a fraction of actual playback time.

Price and Availability

The NEX-VG10 will be available in September for about $2,000 and presales on www.sonystyle.com will begin July 14. They will also be available at Sony Style retail stores and at authorized dealers

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KODAK EASYSHARE Z981

                  KODAK EASYSHARE Z981

                                                                        The new KODAK EASYSHARE Z981 Digital Camera is where creativity and versatility come together.It zooms in faster, wider, and closer than ever, giving you sharp, steady shots you’ll be proud to share.Kodak’s Share button lets you tag pictures directly from your camera for uploading to YouTube,FACEBOOK, FLICKR, and KODAK Gallery sites, plus e-mail too. And its unique vertical shutter release and detachable grip give you the flexibility to go from horizontal to vertical shots with ease.From dramatic wide angles to the convenience of ultra-zoom, the Z981 delivers extraordinary performance.

Sharing your life just got simpler

With the Share button and Kodak's Share button app, sharing your pictures is amazingly simple.

One-button upload—turn moments into memories

Snap your picture

Press the Share button and tag it to YouTube, FACEBOOK, FLICKR and KODAK Gallery sites, plus e-mail too

Connect your camera to your computer, and with Kodak’s Share button app, your pictures are automatically uploaded

Your pictures and videos are automatically transferred to your computer

The power is in your hand—vertical shots, powerful zoom, wide-angle lens

Vertical shutter release

Shoot vertically and horizontally with the convenient vertical shutter release

Detachable vertical grip (included) provides maximum comfort while shooting vertically

Powerful 26X optical zoom lens

The 26X SCHNEIDER-KREUZNACH VARIOGON Optical Zoom Lens (35 mm equivalent: 26–676 mm) zooms in even faster and closer to deliver crisp, steady shots for extraordinary creative performance

Fast (f/2.8–f/5.0) 26 mm wide-angle lens

Capture dramatic shots in tight quarters or in front of spectacular landscapes

Image stabilization

Capture sharp, steady shots when shooting at long zoom ranges

Image stabilization automatically minimizes camera shake to deliver sharper pictures

Amazing quality prints with 14 MP

14 MP means you can make stunning prints up to 30 × 40 in.

More megapixels means you can crop and enlarge and still have great picture quality

However you choose to print—at home, at retail, or online—trust KODAK for picture quality that’s truly exceptional and for memories that will last

Fast click-to-capture speed

< 0.2 second picture-capture speed means you can capture that challenging action shot without delay.

Beautiful pictures, more often—automatically

Who says you can’t have it all? The KODAK EASYSHARE Z981 Digital Camera blends the latest picture-taking technology with the ultimate in style.

Kodak's Smart Capture feature

Take better pictures than ever before. Kodak’s innovative Smart Capture feature adjusts camera settings for great pictures in just about any environment—automatically.

Intelligent scene detection—detects and analyzes scene conditions

Intelligent capture control—automatically sets camera settings including exposure, focus and ISO for clear, sharp pictures even in low light and challenging situations

Intelligent image processing—reduces noise and clears up dark shadows for vibrant, crisp details and true-to-life color

Experience Smart Capture

True HD quality: capture stunning pictures and video

HD picture capture

Capture beautiful HD pictures in 16:9 format

View your pictures in high definition on an HDTV or other HD devices

HD video capture

Capture HD quality video

Capture more video while using less memory with MPEG-4 compression

Print multiple frames on a 4 × 6 in. print

Save single frames and e-mail family and friends

Mark special spots in your video with video bookmarking

KODAK Theatre HD Player (optional device)

Give your pictures the life they deserve. With the KODAK Theatre HD Player, you can relive your memories on your big screen HDTV in stunning high-definition.

Enjoy your new pictures and videos on your HDTV instantly, right from your camera’s memory card

Access pictures from your PC, camera, and online photo sharing sites, wirelessly

Wirelessly send and receive pictures with Kodak’s Picture Mail feature

Create slideshows to your favorite songs

Experience YouTube like never before—videos are brilliantly displayed on your HDTV

Access Internet radio, podcasts and other web content on your HDTV

Be in control with sophisticated camera features

Enhanced lighting control

Responsive performance, including fast power up, shot-to-shot and click-to–capture

RAW[1]file format for full creative flexibility

Program auto, aperture priority, shutter priority, and manual modes

Program mode (P)—camera sets optimal shutter speed and aperture combination

Aperture priority mode (A)—you choose aperture, the camera sets shutter speed

Shutter priority mode (S)—you choose shutter speed, the camera sets aperture

Manual mode (M)—you choose both the aperture and shutter speed

Manual controls

Exposure compensation—± 2.0 EV in ± 1/3 EV step increments

Aperture—f/2.8–f/5.0

Shutter speed—16–1/2000 sec.

ISO equivalents—(automatic), 64, 100, 200, 400, 800, 1600, 3200, 6400[2]

Auto focus—TTL imager AF system

Exposure metering—multi-pattern, center-weighted, center-spot

White balance—auto, daylight, tungsten, fluorescent, open shade

Flash mode—auto, off, fill, red-eye reduction

Multiple scene modes

Portrait modes—portrait, night portrait, backlight, self

Landscape modes—landscape, night landscape, fireworks

Bright scene modes—sport, beach, snow

Action modes—sport, children

Close-up modes—flower

Text/Documents mode—get sharp text when photographing documents

Manner/Museum mode—use when sound or flash are not desired

5 color modes

High color,Low color,Natural color,Black and white,Sepia

Losing track of your favorite faces is a thing of the past

Kodak’s Face Recognition feature

Find, organize, and share your pictures easily

Camera automatically recognizes up to 20 pre-tagged faces so you can easily locate and share them later

Recognizes up to five faces in a single image

Name tags carry over to your favorite photo management software for easy searching

Relive moments and share pictures on the back of your camera

The 3 in. bright LCD features KODAK Color Science Technology for brighter, more vibrant details.

Taking great pictures is just the beginning

The Z981 is more than just a powerful zoom camera. With features like multimedia slideshow, text and favorite tags, and HD video, it gives you the control to take the shots you envision, and the flexibility to do more with them later on.

Multimedia slideshow

Tell your story your way using the multimedia slideshow feature.

Turn your pictures into a creative multimedia slideshow right on your camera

Set the mood when you choose from pre-loaded sound themes and creative transitions

Insert creative transitions and bring your pictures to life

KODAK PERFECT TOUCH Technology

Make your pictures as vivid as the moment you took them. Print better, brighter pictures using KODAK PERFECT TOUCH Technology in PASM modes.

Make better, brighter pictures

Relive your memories in richer detail

Clear up dark shadows to reveal better more smiles

High ISO mode

Capture the details in low light conditions and fast action situations with a powerful, high ISO (up to 6400)

Faster shutter speeds mean you can capture scenes in low light and fast action

The camera automatically selects from ISO 64 to ISO 3200 based on lighting conditions

ISO 3200 and 6400 available at 3 MP and less in PASM modes

On-camera picture-enhancing features

Easily capture and create great shots with features such as on-camera cropping, blurry picture alert, and digital red-eye reduction

Panorama stitch mode combines up to three shots into one large picture on-camera

Verify the exposure of your picture using the histogram feature on live view, quick view and review

Shoot video with ease

Record continuous HD video (1280 × 720) at 30 fps or VGA video (640 × 480) at 30 fps with on-camera 

editing

Video print options include 1, 4, 9, and 16-up prints

Save single frames and e-mail to family and friends

Internal memory plus

Don’t miss a shot if your memory card becomes full—switch to in-camera memory quickly, thanks to the internal memory plus feature

64 MB of internal memory[4]and SD/SDHC card compatibility lets you start shooting right out of the box

Ni-MH rechargeable batteries & charger

Always be prepared with the power of the included Ni-MH rechargeable batteries and charger.

KODAK EASYSHARE Software

The complete solution for transferring, online sharing, e-mailing, organizing, editing, and creative 

printing of your pictures.

Organize your pictures with your own tags, star ratings, and date and time stamps, then use the search feature to quickly find any picture in your collection

Edit your pictures with ease—select from a variety of simple tools that reduce red-eye, improve lighting, remove wrinkles and blemishes, and add text

Create photo projects online or at home—choose from hundreds of templates and designs to create album pages, cards, invitations and much more

Manually upload to YouTube, FACEBOOK, FLICKR and KODAK Gallery sites, plus e-mail too.

Source : kodak.com

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PENTAX 645D

                                 PENTAX 645D
           PENTAX's First Medium-Format Digital SLR Camera:

HOYA CORPORATION PENTAX Imaging Systems Division announced the launch of the PENTAX 645D lens-interchangeable, medium-format digital SLR camera. Thanks to the incorporation of a large image sensor, equal in performance to professional-standard digital camera backs, this high-performance model delivers super-high-resolution images with approximately 40 effective megapixels. It also offers outstanding dependability and superb operability and maneuverability to make outdoor shooting effortless and comfortable for demanding photographers.

The PENTAX 645D has been developed to provide super-high-resolution images produced by large image sensors — something previously available only on professional models — to serious landscape and outdoor photographers. It combines exceptional image quality with excellent maneuverability and outstanding reliability to simplify professional-level outdoor shooting. Thanks to the incorporation of a large, high-performance image sensor (measuring 44mm by 33mm) and PENTAX-original image-processing technology, it produces extra-sharp, super-high-resolution images with approximately 40 effective megapixels. It features remarkable durability and dependability, thanks to its lightweight but solidly built body featuring a magnesium-steel-alloy frame, reinforced glass LCD panel protectors and a reliable dustproof, weather-resistant construction. In addition, it is designed to be compatible with the majority of the existing PENTAX 645 system, so that current PENTAX 645-series camera users can take advantage of their valuable assets, including high-performance smc PENTAX 645 interchangeable lenses.

Major Features

Unprecedented image quality

Super-high-resolution images made possible by approximately 40 effective megapixels
1.The PENTAX 645D incorporates a high-performance CCD image sensor produced by Kodak. It measures 44mm by 33mm, and is approximately 1.7 times larger than its 35mm-format counterparts. Thanks to approximately 40 effective megapixels, it assures a wide dynamic range to faithfully reproduce the prevailing ambience and the sense of depth in super-high-resolution images that are rich in gradation and truthful in texture description. In order to bring out the full potential of the lens and the image sensor and assure the highest level of image-resolving power, the CCD unit is designed with no low-pass filters.

2.High-performance, high-speed PRIME II imaging engine
The PENTAX 645D features the acclaimed, PENTAX-original PRIME (PENTAX Real Image Engine) II as its imaging engine. Thanks to its high-speed data-processing capacity and new algorithm exclusively programmed for medium-format digital SLR cameras, this high-performance imaging engine produces super-high-quality images rich in gradation and faithful in color reproduction, while allowing speedy data transmission of large-volume image data — even RAW-format images as large as some 50MB per file.

3.14-bit A/D converter for faithful conversion of image data to digital signals
The PENTAX 645D features a high-performance A/D converter, which faithfully converts the large volume of analog image data output by the large CCD image sensor to digital signals carrying an extensive amount of image data, including resolution and gradation.

Solid, maneuverable body
The PENTAX 645D’s main frame is made of lightweight but strong magnesium-steel alloy, while the chassis is made of diecast aluminum to minimize the expansion and extension caused by heat and also to optimize kinematic accuracy and thermal stability. The LCD panels — one on the camera’s top panel, another on the back panel — are covered with tempered glass plates for extra protection. The PENTAX 645D’s body is also designed to be a compact and highly maneuverable medium-format camera, despite the incorporation of such dependable features as a dust-proof, weather-resistant construction with 70 special seals, outstanding cold-resistant performance to assure solid operation at a temperature as low as –10°C, and a newly designed shutter unit with a top shutter speed of 1/4000 second that can withstand as many as 50,000 shutter releases.

Dual SD/SDHC memory card slots
The PENTAX 645D has a pair of memory card slots for the recording of images on both SD and SDHC memory cards. This dual-slot design gives the photographer extra data-storage options: for instance, recorded images can be assigned to different cards according to recording format (such as RAW or JPEG), or one of the cards can be used as the backup of the other. The settings for each memory card slot can be easily made by dedicated button.

Dependable DR II mechanism to minimize dust spots
The PENTAX 645D comes equipped with the highly dependable DR (Dust Removal) II mechanism, which effectively minimizes annoying dust spots on recorded images, even when the lenses are changed in dust-prone outdoor settings. By shifting UV/IR-cut filters placed in front of the CCD image sensor at supersonic speed using a piezoelectric element, this mechanism effectively and efficiently shakes dust off the image sensor. Thanks to the user-friendly dust-alert system, the photographer can check at a quick glance for dust adhering to the image sensor prior to the actual shooting.

Newly designed, high-precision 11-point wide-frame AF sensor
The PENTAX 645D’s new SAFOX IX + wide-frame autofocus system features 11 sensor points (with nine cross-type sensors positioned in the middle) to assure the extra-high-precision focusing demanded of medium-format digital SLR cameras. To develop this sophisticated AF system, the entire optical system was redesigned, at the same time with the addition of the new functionality to analyze and make use of the light sources data in the field of view.

Advanced 77-segment multi-pattern metering
The PENTAX 645D employs a state-of-the-art, 77-segment multi-pattern metering system to assure super-high-accuracy light metering. The exposure accuracy is further enhanced by collecting such additional data as image orientation (horizontal or vertical) and the distance to and magnification of the subject using the sensors installed inside the camera body, with the obtained data incorporated into exposure calculations.

Large, easy-to-see optical viewfinder
Incorporated in the PENTAX 645D’s finder unit, a trapezoid-shaped glass prism not only assures an approximately 98% field of view, but also greatly contributes to the downsizing of the camera body. Coupled with a bright, easy-to-focus Natural-Bright-Matte focusing screen, the PENTAX 645D’s viewfinder offers a large, clear view of the subject.

Custom Image function to create desired visual effects with ease
The PENTAX 645D’s Custom Image function lets the user easily control an image’s finishing touches to more precisely reflect the user’s creative intentions, or to more faithfully reproduce the ambience of the scene. The user can select one of eight modes, including the new Reversal Film mode designed to create images with the colors that are typical of reversal film. In addition, all parameters — such as saturation, hue, contrast, sharpness, key, and highlight/shadow contrast — can be easily adjusted to desired levels, so that the photographer can shoot images with great ease.

Versatile, multi-mode exposure system for faithful reproduction of creative intentions

Hyper Program function
The PENTAX 645D's Hyper Program function allows the user to instantly switch from Programmed AE mode to Shutter- or Aperture-Priority AE mode with a simple turn of the electric dials positioned around the grip. A single push of the green button shifts the exposure mode back to the original Programmed AE mode.

Hyper Manual function
When shooting in the Metered Manual mode, the PENTAX 645D's Hyper Manual mode lets the user to instantly set the proper exposure for the subject with a single push of the green button.

Sensitivity-Priority mode
The unique Sensitivity-Priority (Sv) mode automatically selects the optimum combination of aperture and shutter speed for the user-selected sensitivity. The sensitivity can be shifted swiftly by electronic dial on the back panel. The variable amount of the ISO could be configured to either 1/2 or 1/3 steps per click.

Shutter/Aperture-Priority mode
Taking full advantage of the unique capability of digital cameras for the automatic shifting of sensitivity at any time, the Shutter/Aperture-Priority (TAv) mode automatically selects the most appropriate sensitivity for the user-selected aperture/shutter-speed combination. It allows the user to effortlessly experiment with a greater range of photographic expressions.

Large, easy-to-view 3.0-inch LCD monitor with approximately 921,000 dots
Positioned on the camera’s back panel, a large 3.0-inch color LCD monitor with approximately 921,000 dots provides a clear, bright view of onscreen images and menus. Since its wide-view design allows quick, effortless confirmation of the monitor image from approximately 170 degrees both horizontally and vertically, the photographer has little difficulty shooting images from low and high angles. The LCD monitor is also treated with exclusive AR (Anti-Reflection) coating to minimize reflections on the screen, even in the outdoor locations under bright sunshine.

Long battery life
The PENTAX 645D is powered by a large-capacity, rechargeable lithium-ion battery, which can capture approximately 800 images* when fully charged.
* Under testing conditions prescribed by PENTAX, when using a rechargeable D-LI90 lithium-ion battery with no flash.

Other features

HDR (high dynamic range) function to create one composite image with an extra-wide gradation range from three images with different exposures

Dynamic-Range Expansion function to compensate for both whitewashed (excessively overexposed) and blacked-out (excessively underexposed) areas

Digital Level function for easy checking of the image’s levels

Automatic compensation of distortion and lateral chromatic aberration (available in combination with the D FA 645- and FA 645- series lenses)

Versatile white-balance control system, including the CTE mode designed to emphasize the dominant color components of the captured images, which works especially well with such scene like sunset.

Mirror shock/operation-noise reduction function to assure smooth, quiet operation of the mirror during shooting

Attachment of copyright credits on recorded images

Compatible with the SDM (Supersonic Direct-drive Motor) autofocus mechanism, designed to assure smooth, quiet operation using the supersonic motor installed inside SDM lenses

HDMI terminal (for type C mini connectors) for high-resolution image data output

User-friendly, color-classified control buttons/switches, based on the color universal design concept

PENTAX Digital Camera Utility 4 software package, including a RAW-data processing application (based on the popular SILKYPIX RAW-data processing engine developed by Ichikawa Soft Laboratory) and browser application

Source : pentax.jp

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Vivitar V3800N Film SLR Camera

V3800N SLR Camera

An SLR (Single Lens Reflex) camera for film enthusiasts. Exceptional quality and timeless design make this camera a truly desirable item for any professional or amateur photographer.

Supplied with a high quality 50mm f1.7 or 28-70mm f3.4 Vivitar lens (shown with 50mm lens).

Our V3800N film camera is a classic film camera allowing to learn the basics of photography and experience the magic of traditional film without any interference. It is also the most affordable SLR (Single Lens Reflex) camera money can buy, and although it's not equipped in any automated features apart from a simple light meter, it allows to achieve professional results and explore photography in a creative way.

Getting the correct exposure
The proper combination of aperture and shutter speed is what you need to get the correct exposure. V3800N measures the light through the lens and indicates the correct exposure with a green dot in the viewfinder. If you see a red plus or minus sign, it means you have to adjust the aperture or shutter speed.
Technical Specs.
Type         : 35mm Single Lens Reflex Camera
Negative Size       : 24 x 36 mm
ISO         :  50-3200
Shutter         : Vertically running metal focal plane shutter
Shutter speed       : 1/2000 1s and "B" - continuous
Shutter Release      : Mechanical
Film rewind        :  Film rewind crank
Lens             :  Vivitar 50mm f:1.7-22 or 28-70mm f:3.4-22
Lens Mount        :  PK Mount
Exposure Metering    : Through-the-lens, full- aperture, center weighted light metering with SPD cell; Manual exposure with LED display; metering range EV 2-19 (with ISO100 film and 50 mm f/1.4 lens); ISO25-3200 film speed range; exposure meter switch activated by pressing shutter release button halfway in.
               TIPS
Here are three tips to measure the exposure correctly:
1. Look for something middle toned in the subject area to meter and use that suggested setting, making sure once again that it is also in the same light as your subject.
2. Meter off the palm of your hand, making sure that it too is in the same light as your subject. Then, open up one stop (your palm is one stop lighter than a gray card so you have to add light to make your exposure correct).
3. Or meter off a gray card in the same light as your subject. Gray card is simply a piece of paper with 18% grey tint.

What do you do if your gray card or hand cannot be held in the same light as your subject (maybe you are under a shade tree)? Well, you could take a spot meter reading metering off your subject without the meter being influenced by other areas of light. Then recompose and shoot.

Understanding ISO and film sensitivity
The first step in getting good results is to set your camera for the correct speed of the film you are using. The film ISO speed is a number that indicates the relative sensitivity of the film to light. The higher the number, the more sensitive or "faster" the film; the lower the number, the less sensitive or "slower" the film. For example, a film with a speed of ISO 200 is twice as light-sensitive or fast as a film with a speed of ISO 100. Similarly, and ISO 200 film is only half as fast as a film with a speed of ISO 400. Your film carton (and the film cartridge) will tell you the speed of your film.


Remember to set your ISO correctly!
In order to set your camera to measure the light correctly, you need to set the ISO dial to match the sensitivity of the film you're using. In order to do that you need to pull the dial next to the shutter release button and adjust it so it displays the correct value.

Tips on taking sharp photographs
Vivitar V3800N features a focusing device called a "rangefinder". The circular area at the center of the viewfinder gives an indication that the scene is either out of focus or in focus. If the subject is out of focus, you will see that the image is "broken" as if you were looking through a cracked glass, along the thin diagonal line which you can find in the very centre of the viewfinder. If your subject is in focus the two "halves" of the image will be aligned seamlessly.

Use a tripod
If you are taking a photograph at night or in dim light, the most reliable way to make sure your photographs are sharp is to use a tripod. Place your tripod on hard surface and if it's a light tripod you can use a weight to make it more sturdy. Some tripods have a hook at the bottom of the central column where you can hang a bag to add weight to the tripod. You can use a standard remote release cord with Vivitar V3800N, you need to attach it to the shutter button, there is a thread inside the button.

Shutter speed
There is a general rule of thumb - if you are using a 50mm lens then your shutter speed should be 1/50s or less to avoid blurred images. If you're using 100mm lens, it is 1/100s. So, 1 second divided by your focal length gives you a rough idea of the shutter speed required. If your subject is in fast motion (like a car or an animal) you need to make sure your shutter speed is as low as possible, around 1/1000s or less. You can use this shutter speed only on a sunny day or use a high speed film.

Loading and handling the film
Loading the film
If you already have film in the camera, use the dial on the left to roll it back into the cartridge. Pull out the metal lever and turn it in the direction indicated by the arrow until you can feel the film turning loose inside the cartridge. Pull the dial towards you to open the back cover. Once the back cover is open, in order to load a new film, you need to insert the film cartridge at a slant with the flat end facing up and the bottom end entering the camera first. Make sure the film is correctly aligned and stretched slightly and the film perforations are engaged with the sprockets, close the back cover until it clicks shut.

Handling film:
1. If the film rewind lever is stuck and you can't rewind the film, it means it's stretched across the shutter and prepared for another exposure. You need to press a small black button on the bottom of the camera to release the film.
2. Store your film in your fridge and never leave your film in direct sunlight.
3. When you are loading the film make sure you don't touch the shutter curtain inside the camera.
4. Ask if your film is safe while crossing any security checkpoints equipped with X-ray machines.
5. Always store your film in the lightproof container provided.
6. And always remember to rewind the film before you open the back cover!

Advanced tips
You don't have to rely on the light meter only. Here are some tips.
For example, the suggested exposure for KODACHROME ISO 64 Film is 1/60 at f/16 or an equivalent shutter-aperture combination. This simple daylight exposure guideline works because it is based on the relatively constant light from the sun plus the sky on sunny days. Sometimes called the "f/16" rule, the exposure for a frontlighted, average subject in bright sun (distinct shadows) is f/16 at a shutter speed that matches the film speed. You should decrease exposure by one stop for bright sun on light snow or sand, and increase exposure by one stop for an average subject in weak or hazy sun (soft shadows). There is an additional stop increase for cloudy bright conditions (no shadows), and another for heavy overcast or open shade. Increase exposure by one stop (either a slower shutter step or larger lens opening) from the normal for sidelighting, and two stops for backlighting.

Depth of field
The larger the aperture the smaller the depth of field. If you're shooting a portrait and you want the background to be blurred, you can use large aperture, for example f2.8. If you're shooting a landscape and you want sharp objects in the foreground as well as in the background, set your aperture to f22. The aperture stays fully open until you press the shutter button so you can only see the effect of the large aperture, but you can also preview the depth of field with your Vivitar V3800N by pressing a button just under the lens on the right hand side.

Source : vivitar.com

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Aigo Ge-Kiln F210

                                                           Ge-Kiln F210

On 10^th June, 2010, aigo published the world's first Ge-Kiln style digital camera F210 at Beijing International Exhibition Center, presenting a new concept of consumer digital product to worldwide customers. Ge-Kiln style digital camera, as a combination of the profound Chinese culture and the modern digital technology, attracts the world's attention since the moment of publication.

What is Ge Kiln?

In Chinese language, "Ge" means old brother, so Ge Kiln is also called the Old Brother Kiln. It was invented by the Song Dynasty craftsman Zhang Shengyi in Liutian County, Zhejiang Province. It is said that Zhang Shengyi accidentally cooled the kiln prematurely when the porcelains were still too hot. The sudden cooling made the glaze cracked into pieces. He had to fill the cracks will different colored glaze, thus created a new type of glaze.

The most distinguished feature of Ge kiln ware would be its crackling patterns. The surface of the glaze displays natural patterns such as ice-crackles, fine crackles, or fish egg crackles and so forth. The areas enclosed within the cracks can vary from the size of large chunks of ice to speckles as small as fish eggs. The actual crackle lines also vary in width and can be filled in with different colors such as black, gold or red. This effect is sometimes referred to as "gold and iron threads". The crackling in the glaze is caused by differences in the degree of expansion of various parts of the glaze. This was originally an imperfection in technology, but was taken advantage of by porcelain artisans and made into added aesthetic element.
Ge kiln wares are simple yet elegant. They are indicative of the literary and aesthetic pursuits of the Song Dynasty ruling class, whose members spent on ceramic production techniques whatever was necessary to obtain pieces that satisfied fully their aesthetic desires. Even ceramic daily use utensils were so carefully and beautifully crafted as to appear ornamental rather than functional.

What is Ge-Kiln style digital camera?

aigo ge-kiln style digital camera F210 is special for its casing which looks quite like traditional Chinese ge kiln. It realizes the combination of traditional Chinese ge kiln culture and modern digital technology.

At present, all the digital camera brands pay attention to product design, continuously putting forward new concepts on appearance design. Dimension, color, thickness, screen size have all come to the focus of ID designers and outlook design more and more influences the consumer choice. aigo, as a famous Chinese consumer product brand, highly values the traditional Chinese culture and desires to embody the Chinese ge-kiln culture with their high-tech digital products. aigo tried out hundreds of times and finally found the way to present the pattern similar to ge kiln on digital products. The pattern on digital camera forms naturally and each digital camera is endowed with a unique pattern.

Features of Ge-Kiln style digital camera

a. A combination of Chinese culture and digital technology product

As has been put forward, aigo F210 is a combination of traditional Chinese ge kiln culture and modern digital technology product. For a long time, digital products impress us with their modern elements, including the metallic texture, the varnished case and the unified appearance. However, aigo Ge-Kiln style digital camera brings forward a brand new concept for modern industrial design. aigo's patented technology makes the digital camera more elegant and aesthetic. In a sense, it is a renaissance of the ancient porcelain culture.

b. Unique appearance

The patterns on Ge-Kiln style digital camera form in a natural manner. Although the appearances of these digital cameras are all quite similar to ge kiln, they are all different from each other. Thus, the tradition that digital products of one model are of unified appearance is broken. Each Ge-kiln style digital camera has its unique appearance, symbolizing your unique identity.

c. Excellent performances

aigo Ge-Kiln style digital camera is the most advanced in the aspect of technology, thus providing you excellent customer experience. aigo F210 is of 12 mega pixel CCD image sensor and can take a photo up to 12MB. The 2.7 inch LCD screen displays the images more vividly and clearly. Panorama modes and intelligent anti-shake function enable you to take photos of high quality. aigo Ge-Kiln style digital camera is of slim size. It is only 17mm in thickness. aigo F210 provides you aesthetic enjoyment and excellent performances.

Source:en.aigo.com 

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Panasonic LUMIX DMC-G2A

LUMIX DMC-G2A

A Touch Is All It Takes: An Entirely New Kind of System Camera Shooting
Just Touch the Screen to Shoot

The LUMIX G2 is the world's first* system camera with touch-control shooting. Just touch the LCD to indicate the subject, and the LUMIX G2 focuses on it instantly. Choose from four AF modes (listed below) to match the conditions. You can also operate the auto focus and shutter release at the same time with just a touch, for a completely new way to shoot. 

Use Touch Operation in iA Mode

In iA (Intelligent Auto) mode, simply touch the subject on the LCD and the LUMIX G2 automatically selects the optimal scene mode

Touch Operation Makes Manual Focusing Easier, Too

When you're in manual focus mode, touch an image on the LCD and the LUMIX G2 shows you a blown-up view of that image instantly. This makes it easier to check that you've got a sharp focus.

Adjust the Exposure Meter with a Touch

You can adjust the exposure compensation by sliding your finger on the aperture and shutter speed settings in the exposure meter shown on the LCD. The range in which appropriate exposure is not possible is shown in red, so you can intuitively grasp the corresponding aperture and shutter speed combinations.

Quick Menu for Instant Settings Just Touch the Screen

A touch is all it takes to make a variety of settings, including photo size, ISO sensitivity and white balance. You spend less time fiddling with the camera and more time getting great shots

Touch-Operated Playback, Too

A variety of touch-control operations make playback quick, easy and more fun. For example, with Touch-Scroll Playback you simply slide your finger across the LCD to scroll through images. And with Touch-Zoom Playback, you can simply touch a part of the image to enlarge it to as much as 16x

HD Movie with Superb Quality
Shooting an HD Movie Is Now as Easy as Pressing a Button

The hybrid LUMIX G2 lets you take both high quality photos and HD movies. You can shoot breathtaking HD (1280 720) movies in AVCHD Lite (MPEG-4 AVC/H.264). You can record for a longer time without running out of memory because AVCHD Lite stores less data than Motion JPEG while maintaining stunning image clarity and detail. A dedicated button on the top lets you instantly start recording movies while shooting photos, without having to make any extra settings.

Motion Picture P Mode: For Beautiful, Softly Focused Shots

Motion Picture P mode makes it extremely easy to shoot beautiful HD movies. You can freely set the degree of soft focusing in the background to capture rich, emotionally expressive HD movie images.

iA Mode: Beautiful HD Movies with Point-and-Shoot Ease

Select iA mode, and the LUMIX G2 automatically activates a host of advanced functions and technologies listed below that make it easy to capture beautiful HD movies

AF Tracking

The camera locks on the subject and follows it around, keeping it in sharp focus and properly exposed. It keeps tracking even if the subject turns to the side. 

Double Live View for Easy, Accurate Shooting
Use Full-Time Live View with Both the LCD and the Live View Finder

Full-time Live View works with both the LCD and the Live View Finder. This means that, no matter which way you shoot, you see before you shoot how adjusting the exposure compensation, white balance, aperture and even the shutter speed will affect the image. On the G2, both the LCD and the Live View Finder boast true Full-time Live View capability. The Live View Finder has large, approximately 1.4x (0.7x*) magnification and an approximate 100% field of view. This combines with 1,440,000-dot equivalent resolution to make it easy to get the exact image that you see through the lens.

3.0-Inch Free-Angle LCD with High 460,000-Dot Resolution

The large 3.0-inch LCD rotates 180° horizontally and 270° vertically, making it easy for you to capture dynamic shots from extreme angles without getting into an awkward position. And when the lighting around you changes, the LCD backlighting level automatically changes too, so you get comfortable, easy-on-the-eyes viewing at all times

Photos and HD Movies with All the Beauty You Can Imagine
12.1-Megapixel Live MOS Sensor

Higher Image Quality, Lower Power Consumption The LUMIX G2's 4/3-type 12.1-megapixel Live MOS sensor offers the best of both worlds the superior image quality of a CCD sensor, and the lower power consumption of a CMOS sensor. This sensor is also advantageous for photo and movie recording with its high S/N, thanks to an advanced circuit structure that is unaffected by the noise generated in each of the circuits. It results in clear images even when taken at high ISO sensitivity. 

Capture Magnificent Shots with a Single Press of the iA Button

With the LUMIX G2 you're always ready for those sudden, spur-of-the-moment photo opportunities. Just press the dedicated iA button and aim the camera at your subject. The LUMIX G2 automatically determines the most suitable Scene mode and helps correct blurring, focus, and brightness problems to capture great photos.

	Face Recognition This function recognizes the faces of up to three people that have been registered in the camera, and displays the names on the LCD. The LUMIX G2 then optimizes the focus and brightness of the recognized faces and captures them clearly and beautifully. *Turn the Face Recognition item on and register subjects with a full-face portrait on the shooting menu in advance. Refer to the back page for details.
	AF Tracking Once you focus on your subject, AF Tracking automatically and continuously tracks it and keeps it in focus even if it moves until you press the shutter release.
	Intelligent Exposure The camera can correct the brightness in parts of the image that are too dark due to insufficient lighting, backlighting or use of the flash.
	Intelligent Scene Selector This function automatically selects the most suitable Scene mode for the situation. Portrait, Night Portrait, Scenery, Night Scenery, Close-up or Sunset.
	Face Detection AF/AE This function determines if there are any faces in the image and adjusts the focus and exposure to capture them correctly.
	Intelligent ISO Control If the subject moves as you shoot, it automatically adjusts the ISO sensitivity and shutter speed to help prevent subject blur.
	MEGA O.I.S. (Optical Image Stabilizer) Gyrosensors built into the lens detect hand-shake and an O.I.S. lens shifts to compensate, assisting you in getting clear, beautiful, blurfree photos. My Color Mode: For More Creative Shooting While taking photos My Color mode makes it easy to capture creative images. Just aim the camera and select any of seven preset effects, including Silhouette, Expressive, Pure and others, while checking the image in live view. The Custom setting lets you adjust the color, brightness and saturation to your liking, to further expand your creative palette.  Advanced Technology Packs Higher Image Quality into a Smaller, Lighter BodyThe High-Speed, High-Performance Venus Engine HD II The Venus Engine HD II incorporates two CPUs. This not only boosts image processing speed, it also helps achieve an exceptional noise-reduction performance. Also, the two CPUs of the Venus Engine HD II allow long-time movie recording in AVCHD Lite while maintaining low power consumption. And the Venus Engine HD II features a new circuit that makes Intelligent Resolution Technology possible too. Intelligent Resolution TechnologyBrings Out the Detail In iA mode, the LUMIX G2 automatically identifies parts with outlines, detailed texture areas and soft gradation areas, and optimizes the edge emphasis on the outlines and detailed texture areas while using the Venus Engine noise reduction process to make the soft gradation areas smoother. You can capture stunning images with details you've never seen before in both photo and movie recording. Dust Reduction System Protects the Image Sensor If dust or other foreign matter gets inside the camera when you're changing lenses, it could cling to the image sensor and show up as a spot in photos. The LUMIX G2 helps eliminate this possibility by placing a Supersonic Wave Filter in front of the Live MOS sensor. Vibrating around 50,000 times per second, the filter repels dust and other particles. This keeps the image sensor clean at all times and eliminates the need for cumbersome maintenance procedures. The Fun Doesn't End When You're Done Shooting for the DayHD Photos and HD Movies with VIERA Link Networking The LUMIX G2 is equipped with an HDMI output terminal for direct transmission of digital image and sound signals. Just connect the LUMIX G2 to an HDTV using a single HDMI mini cable (optional). It's also easy to enjoy slideshows in which both photos and movies are played according to the recorded timeline. If you have a VIERA TV, you can control the camera's playback functions with VIERA's remote control unit. Easy HD Image Viewing with the SD Card Slot Simply take the SDXC/SDHC/SD Memory Card from the G2 and slip it into the card slot of a VIERA or Blu-ray Disc player, and you're ready to view HD images. For even greater impact and entertainment fun, you can add background music and image effects to your image slideshows. A Variety of Lenses to Choose From More Creative Tools to EnjoyLUMXI G VARIO 14-42mm / F3.5-5.6 ASPH. / MEGA O.I.S. This lens features built-in O.I.S. (optical image stabilizer) and covers a focal distance of 28mm to 84mm (35mm camera equivalent). A multicoating process on each lens minimizes ghosts and flaring, so you capture clear, beautiful images in every shooting situation from simple snapshots to family portraits to scenic landscape shots source:2.panasonic.com

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Linhof M 679cs

Linhof M 679cs –
your decision for your future

A photographer who wants to be successful in these days requires optimum software–his creativity–and optimum hardware – his equipment. Linhof has again improved their camera system M 679cs without changing the complete compatibility.With this compact view camera system every advanced photographer is free to select either analogue or digital imaging. CCD-chip backs for fast shooting, scan backs for utmost resolution or rollfilm for classic photography. Without any complicated modifications the photographer can change from digital to analogue imaging. All commonly used digital backs and medium format rollfilm backs for 6x6 to 6x9 cm can be adapted without any problem.


The Linhof M 679cs was designed to meet all requirements of applied photography. The system includes all controlling elements for the professional photographer, control of perspective, control of depth-of-field, most precise control of image composing. Easy handling is guaranteed.

 The Linhof system is designed to meet all future requirements. The latest innovations in digital backs, lenses and shutters have already been integrated. The system will accept further modules and accessories without the need of modifications.

 The integrated panorama bench holder now features a stepless lateral levelling of 10 degrees each side by means of self-aligning micro drives. Practically all photographic problems can now be solved without the need of an additional tripod head. Even the smallest correction of the image composition can easily be handled with this integrated panorama bench holder.

Perspective control, avoiding converging lines, use of Scheimpflug rule for
depth-of-field control, Anti Scheimflug for obtaining extreme un-sharpness: Images which can only be produced by using a professional view camera system. This is the chance for the photographer to express his own way of creating images.

The Linhof M 679cs offers now micro drives for lateral and horizontal shifts at the lens standard.The result: perspective controls are decisively facilitated.

PERFECT WORK FLOW
HIGH-END DIGITAL

An image is the imagination of the brain. The decision for the right camera is the choice of the photographer. The proof of quality is genuine applied photography – digital.The M 679cs not only assists in assembling image data but also helps to create your image with your complete photographic know-how. The Linhof M 679cs offers the freedom to use your favourite digital back.A carefully designed series of adapters permit the use of all commonly available backs.An extensive range of accessories gives room to follow up creative ideas.In order to achieve optimum professional quality the photographer can select special digital lenses for small chip sizes with extreme optical resolution thus guaranteeing images without color fringes. In combination with electronic shutters all different controls of chip backs can be used.

GREAT OPERATING COMFORT
DESIGNED FOR YOUR CREATIVITY

The Linhof M 679cs is an all-metal (light alloy) camera with precise scales, zero clickstops, integrated clamping systems – a real Linhof. Self-aligning micro drives with full shift and tilt for control of depth-of-field, control of perspective and image composition make for ease of workflow for the photographer. The cropping correction facility is the latest positive amendment.

THE PROFESSIONAL CAMERA SYSTEM LINHOF M 679cs

The Linhof M 679cs offers compatibility to professional medium format techniques, digital or analogue with a complete range of accessories. Special adapters for rollfilm backs and digital backs are the basic links in an universal system. Furthermore: High efficiency lenses in mechanical and electronic shutters, different compendiums, a Polaroid back as well as various viewing aids for optimum image control.

TECHNICAL DATA M 679cs
Overall camera dimensions in basic position Length : 170 mm,width:153
mm,height:294 mm with integrated panorama bench holder 6.7 x 6.0 x11.6“
                    
Weight Approximately :  4.500 g with integrated bench holder

Maximum camera extension of non-adjusted camera in normal position (lens to film plane)  : 326 mm / 12.8“

Minimum camera extension with wide-angle bellows lensboard (lens to film plane)  : 53 mm with recessed,40mm with double recessed lensboard, 35mm with triple recessed lensboard

Indirect parallel adjustment (up/down), maximum extension :  168 mm / 6.6“

and tilting angle of the optical bench of 30°                                                   
                                                                                  
Indirect vertical parallel shift (up/down) minimum extension and tilting angle of optical bench 30° :38mm/1.5“ (limitations with focal lengths of less than 47mm)
Indirect horizontal parallel shift maximum extension : (lateral shift left/right) 168 mm / 6.6“

Indirect horizontal parallel shift minimum extension :  (lateral shift left/right) 38 mm / 1.5" (limitations with focal lengths of less than 47 mm)

Direct cropping correction lens standard  : Lateral shift right - left 20 mm, Vertical shift 20 mm

Direct cropping correction rear standard  : Lateral shift right - left 20 mm, Vertical shift 20 mm

Panorama bench holder  : Tilting front 45°, rear tilting 45°

Panorama rotation 360°, lateral levelling 10° each side

Tilts of front and rear standard to optical bench :  30° each front and rear

Front standard / Rear standard  :  Vertical axis swing +/- 30°

Tilting around the horizontal axis front 18° / 12°

Tilting around the horizontal axis rear 12° / 18°

 Source:linhof.de

                                                                                

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Carl Zeiss Distagon T* 2,8/25 ZF.2

ZF.2 version of Distagon T* 2,8/25

A Broad Perspective

The Distagon T* 2,8/25 is now available in the ZF.2 version for digital SLR cameras with an F bayonet.One of the most exciting features of the lenses from the ZF.2 series is that they support all the key modes such as shutter priority, aperture priority and program mode.

 Wide-angle lenses open up a scene by providing maximum depth of field: Think of a dragonfly landing on a water lily with dozens of blossoms behind its iridescent body all in crisp perspective, or rocks, moss and crevices forming patterns and formations that extend to the horizon. The Distagon T* 2,8/25 from Carl Zeiss can help you create these kinds of unusual images – and not only in the realm of nature photography.

Thanks to its electronic interface (CPU), the ZF.2 range of lenses supports all the essential modes such as shutter priority, aperture priority and program mode as well as manual mode, even with non-AI camera bodies. This makes a ZF.2 lens easy to use even under the most hectic conditions.

Capture it All—the New ZEISS Wide-angle Lens with Electronic Interface 

Carl Zeiss presents the Distagon T* 2,8/25 ZF.2 for F bayonet mount 

OBERKOCHEN/Germany, 08.06.2010. 

Wide-angle lenses capture a large depth of field: A dragonfly that lands on a water lily while you can clearly make out the numerous blossoms behind its shimmering body; rocks, moss and cracks which create designs and formations extending to the horizon.

The Distagon T* 2,8/25 lens from Carl Zeiss can create such unusual perspectives—in more than just nature photography. Now this popular and time-tested wide-angle lens is also available in a ZF.2 version for single-lens digital reflex cameras with F bayonet. With its very small focal distance, this newcomer to the ZF.2 lens series offers all the creative possibilities of manual focusing in photography. The ZF.2 has an electronic interface (CPU) that supports all exposure modes of the camera like shutter priority, aperture priority and program mode, as well as manual mode (even with camera bodies without AI-coupling lever).

The Distagon T* 2,8/25 ZF.2 is therefore ideal for photo enthusiasts who value creative, high-quality images alongside the comfort of automatic exposure control. You no longer have to manually set the data for focal length and speed in the cameras menu because the lens passes on these parameters to the camera. In addition to standard data such as lens manufacturer, date and metering mode, lens data such as the correct aperture value is also automatically saved. Thus, the ZF.2 lens is easy to use, even under tough situations. Martin Klottig, Marketing Manager for the Camera Lens Division of Carl Zeiss AG explains: “Often, you’ll find that you’re pressed for time to capture that perfect shot, for example when photographing animals. The Distagon T* 2,8/25 ZF.2 enables the photographer to hold on to just the 

right moment and take unique shots with confidence each time.” 

The new Distagon T* 2,8/25 ZF.2 is available at a retail price of 755,46 € (excluding VAT). The ZF.2 lenses come in eight additional focal lengths, 3,5/18, 2,8/21, 2/28, 2/35, 1,4/50, 1,4/85, and the two macros 2/50 and 2/100. 

ZF.2 lenses support all key modes (e.g. aperture priority, shutter priority, program AE or manual exposure settings) on camera models equipped with an electronic interface (e.g. current Nikon DSLR cameras). To do so, simply lock the aperture ring in the largest f-stop (e.g. 16) shown in orange.

On camera models without an electronic interface, the aperture is manually set on the lens aperture ring. With some camera models, it is possible to set in the menu whether the lens should be selected using the setting dial on the camera or the aperture ring on the lens. Please note that, for technical reasons, there is no halfway notch between the largest (e.g. 16) and second largest (e.g. 11) f-stop.The focused distance is not transmitted to the camera body.

For details regarding metering modes and further functions, please check the camera´s manual. The ZF.2 lenses accord to the Nikon AI-P standard (manual focus lenses with CPU).

source: zeiss.com

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